Sunday, June 11: AUTOMatic

automatic_pridefest_milwaukeeAUTOMatic plays the Milwaukee Record Stage on Sunday, June 11 at 6:45 p.m.

By design or fate, AUTOMatic has always been interested in the long game.

The emcee/producer duo of APRIME and Trellmatic has been a fixture of Milwaukee hip-hop since 2007, releasing three full-length albums, a handful of EPs and mixtapes, and the occasional solo offshoot.

The city’s musical landscape has changed considerably since then—doubly so for hip-hop—but AUTOMatic has remained. Now, with the release of the aptly named Marathon last November, the group makes a play for the crown of generation-spanning Milwaukee music royalty.

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